Archive for the ‘Internet – General’ Category

Pew: 3/4 of adults are on the internet daily …

March 27, 2018

Over 25% say that they are on the internet “constantly”

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According to a 2018 Pew Research Center survey, 88% of American adults use the internet … and about 90% of the users are online daily.

26% of American adults are constantly online … and another 43% go online several times a day.

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                             Source: Pew Research

The profile of heavy users (constantly online) follows conventional wisdom … with a notable exception.

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Hacked: This time it’s personal …

July 31, 2013

Though I’ve on the case re: internet tracking, I’ve gotta admit that I’d been pretty cavalier re: identity theft on a personal level.

Not any more.

I’ve been hacked and “thieved”.

And, take it from me, it isn’t pretty.

Computer hacker

 

Here’s what happened and what I’ve learned that might help you

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NetTrax: You can run, but you can’t hide ….

June 12, 2013

Been reading a book called Big Data, Big Analytics …

Given the flap over the Feds grabbing phone and Internet info, this caught my eye.

Book quotes a guy named Niv Singer, Chief Technology Officer at Tracx, a social media intelligence software provider.

Niv says:

“It can sometimes be a real challenge to unify social profiles for a single user who may be using different names or handles on each of their social networks …

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… so we’ve built an algorithm that combs through key factors including content of posts, and location, among others, to provide a very robust identity unification.”

Singer explained that they are combining social check-in data from Facebook, Foursquare, and similar social sites and applications over maps to show information … down to the street level where conversations are happening

Source

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English translation: You can run, but you can’t hide …they’ll find you.

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“No direct access to our central servers” … hmmm.

June 8, 2013

Last Thursday, the Washington Post outted the Feds Internet monitoring program Prism.

For details see the Washington Post article: NSA slides explain the PRISM data-collection program

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On Friday, most of the Internet companies reported to be part of the Fed’s Prism monitoring program expressed outrage and denied their involvement.

Did you notice that practically all of the denials centered  on the same exact phrase:

That the companies didn’t provide the Feds withdirect access to our central servers”.

Hmmm … that raises some questions, doesn’t it?

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NetTrax: What’s the fundamental difference between designer shoes and cars?

May 22, 2013

From an online retailing perspective it’s simple …

Once you buy a car you’re probably out of the market for awhile

… but once you buy a pair of designer shoes, you’re probably going to buy more of them.

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Why does that matter to an online retailer?

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Pssst: Al Gore didn’t invent the internet … here’s who did.

July 30, 2012

The Orator-in-Chief touched a nerve with his remark “If you’ve got a business, you didn’t build that. Somebody else made that happen.”

Let’s explore another aspect of the Roanoke Reveal.

One of Obama’s points-of-proof: there wouldn’t be an internet (or internet companies) without the government.

“The Internet didn’t get invented on its own.  Government research created the Internet so that all the companies could make money off the Internet.”
Source

Great piece in the WSJ debunks that assertion.

It’s an urban legend that the government launched the Internet.

The truth is a more interesting story about how innovation happens—and about how hard it is to build successful technology companies even once the government gets out of the way.

For many technologists, the idea of the Internet traces to Vannevar Bush, the presidential science adviser during World War II who oversaw the development of radar and the Manhattan Project.

By the 1960s technologists were trying to connect separate physical communications networks into one global network—a “world-wide web.”

The federal government was involved, modestly, via the Pentagon’s Advanced Research Projects Agency Network. Its goal was maintaining communications during a nuclear attack, and it didn’t build the Internet.

Robert Taylor, who ran the ARPA program in the 1960s has set the record straight: ” The Arpanet was not an Internet. An Internet is a connection between two or more computer networks.”

If the government didn’t invent the Internet, who did?

Vinton Cerf developed the TCP/IP protocol, the Internet’s backbone, and Tim Berners-Lee gets credit for hyperlinks.

But full credit goes to  Xerox.

It was at the Xerox PARC labs in Silicon Valley in the 1970s that the Ethernet was developed to link different computer networks.

Xerox PARC researchers realized they couldn’t wait for the government to connect different networks, so they would have to do it themselves.

It’s important to understand the history of the Internet because it’s too often wrongly cited to justify big government.

It’s also important to recognize that building great technology businesses requires both innovation and the skills to bring innovations to market.

More details in the article.

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So much for the ‘wisdom of crowds” and friends’ recommendations … be careful who you ‘like’.

June 7, 2012

Punch line: Companies flock to social media, hoping that people will ‘like’ them and provide them with close-bud references.

Well, it didn’t take long for social network pool to start getting polluted.

Now, when you click that like icon, you may be signing up for spam or triggering a virus.

That might dampen some social media enthusiasm …

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Excerpted from Business Week

Two years ago, e-mail was the format of choice for spam peddling diets, sexual enhancement, and get-rich scams.

Better filters have since banished many of the unwanted missives from in-boxes.

Instead, scammers are turning to social media sites that are often poorly equipped to deal with the influx.

“Social spam can be a lot more effective than e-mail spam”

Spammers create as many as 40 percent of the accounts on social-media sites.

About 8 percent of messages sent via social pages are spam, approximately twice the volume of six months ago.

Spammers use the sharing features on social sites to spread their messages.

Click on a spammer’s link on Facebook (FB), and it may ask you to “like” or “share” a page, or to allow an app to gain access to your profile.

By clicking on a link, some users may unwittingly “like” the spam, a practice security experts call “likejacking.”

On Pinterest, spam often lurks in the embedded links attached to photos, making it tricky for users to spot.

Be careful who or what you ‘like’ …!

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Novel idea: Hulu promises advertisers that they’ll get what they pay for …

April 23, 2012

TakeAway: Hulu is challenging online advertising pricing by only charging for fully viewed ads.

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Excerpt from AdAge: “Hulu’s New Guarantee: Someone Watched Your (Whole) Ad”

Advertisers are generally charged when a beacon is fired as an ad begins playing. But Hulu is moving that notification to the end, meaning that and ad that isn’t completed won’t count.

“If you pay for a full impression, you will get an impression, full stop.”

The company said its completion rate for ads is 96% — extraordinarily high for online video, where the average completion rate is closer to 88% for long-form content and 54% for short clips.

“Vendors with greater video completion rates [see] greater brand lift and greater message recall.”

Though the move will cost Hulu some volume, the company’s idea is that it will be made up in higher rates resulting from competition for fewer available spots.

It also means advertisers get some partial impressions free, as a number of viewers will be exposed to a portion of the ad before they click away.

Edited by ARK

How many people watch online video content each day?

March 9, 2012

Answer: Over 100 million !

So, the online industry is following in TVs footprint by organizing a two week long event to woo advertisers with the ultimate goal of pulling spending away from TV and towards online.

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Excerpt from WSJ: “TV’s Big Ad-Sales Bazaar Inspires an Online Copycat”

This April the biggest online media outlets are planning a two-week event in New York. Each company will take a different day to woo advertisers by presenting different marketing opportunities.

Coming as more companies are creating more original online video programming, the event signals an intensifying effort by the online video world to challenge television.

TV drew $60.7 billion in advertising versus online video totaled only $2.02 billion. More than 100 million Americans watched online video content on an average day, a 43% increase from the year prior.

“There is a big gap between the time consumers are spending on digital platforms and the amount of ad spend”.

Edited by ARK

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Maybe Amazon (not Google) will control internet…

December 20, 2011

A real “hmmm” graphic from   CPC Strategy

Their take:Amazon has come a long way from *just* being the world’s largest bookseller.

This year alone the company has launched three new products or service offerings that challenge the market dominance of an established player.

CPGS may be onto something …

Amazon v. The World - An Infographic

Thanks to Tags feeding the lead

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Guess which domain name sold for the highest price…

September 29, 2011

According to the Domain Name Journal, Social.com sold for the highest price so far in 2011 ($2.6 million) … a mere pittance compared to the $13 million paid in 2010 for – you guessed it – Sex.com.

Below are the past 2010-2011 years top 10s … and links to the full lists.

Note: the lists are only domain names sold in the past 2 years … that’s different from “most valuable”.

DN’s Top 10 Domain Name Sales – 2011

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DN’s Top 10 Domain Name Sales – 2010

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Dot-com is so yesterday … now, dot-brand is what’s happening.

September 26, 2011

Punch line: You can register a dot-com domain name with GoDaddy for about 10 bucks.

For an additional $184,990, you’ll soon be able to register a “dot-brand” domain name like “.homa”.

Tempting, but I think I’ll wait until the price drops to $19.99

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Excerpted from CnnMoney

Trusty old Internet addresses we know and love — the .coms, .nets, .orgs — are about to get some new competition.

Way back in 2000, the organization decided to expand the domain-name system. Since then, it has gradually rolled out a handful of new domains, including the controversial .xxx domain that got the green light in March.

ICANN (the Internet Corporation for Assigned Names and Numbers) – the Global Internet regulator – is finalizing rules for a major expansion of “generic top-level domains,” that will clear the way for new offerings like .law, .coke or .nyc. Sites with those endings are expected to start rolling out late next year.

Experts think dot-brand sites will be a hit with major companies.

“The decision will usher in a new Internet age … a platform for the next generation of creativity and inspiration.”

In addition to marketing benefits, they could help on the security front: HSBC, for example, could tell customers that a purported HSBC site isn’t legitimate unless it ends in .hsbc.

But these benefits don’t come cheaply — or easily. ICANN charges at $185,000 per domain application, which Crawford says typically must include about 150 pages of policy documents.

Technical setup takes another $100,000 or so, he says, and upkeep can cost an additional $100,000 each year.

ICANN is slated to begin reviewing applications in November or December, and says that new domains should roll out in July 2012.

Thanks to MET for feeding the lead.

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It’s faster in Rhode Island … slowest in Idaho.

September 20, 2011

We’re talking internet speeds, of course.

According to the NY Times. download times are fastest in Rhode Island and slowest in Idaho.

Here’s the rack up of fastest and slowest …

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